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Why Brandirect? Learn how we help you realize the benefits of a loyal customer base.
About Us: Learn about our perspective, process, people, and partners.
Services: A systematic approach to building customer loyalty.
Data Tools: Free demographics measurement tools to help you make better marketing decisions.
Our Voice: Featuring customer loyalty, marketing, and sales articles and commentary.
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Our Services
Customer Information Management
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Measurement & Tracking


Brandirect Home > Our Services > Measurement and Tracking

You'll judge success by the numbers, not by guessing.

You cannot make wise investments if you cannot track the returns. That's why Brandirect emphasizes that every campaign and every dollar must be tracked... so you get smarter at every turn.

  1. Media leads to sales - We'll track every inquiry to the dollars it creates...
  2. Referral programs - We'll track referrals and manage commissions or coupons...
  3. Sales & Marketing ROI - We'll track every expense to give you accurate ROI reports...